While I was in Lithuania I met one girl from the so called 'Oranges'. They organize (Physics, Chemistry and Biology) Olympics for 9-12 classes around Lithuania. And started the talk about their designs and tho I did tell myself that I would not do anything for a Lithuanian audience, I decided to break my rule and actually take this in as a life brief for the responsive. It is a really BIG re-branding project. The only thing I am really happy about that the girl that is in contact with me is really well organized, open for ideas but know what she wants and the best thing communication skills. Žana is very quick at writing back. I think i m going to be enjoying this. They actually have a problem after the Olympics is done I will try to get them more sponsors by improving the look of the organization.
We are using drop box as our file sharing system, we also are using e-mails, which makes things clearer because there is quite a lot of designing involved and a lot of information.
The first deadline for the logo's is next week. 21st-22nd of February. I really fast deadline for a very important thing. I will try and keep them consistent because earlier they had different people doing the logos and they all are not as bad but really different to each other.
I will need to do a brand guidelines. Simon and Lorraine were talking about them yesterday in the session which i found helpful. Now I even understand why is it needed. Because tho all the files are really organized in Drop Box it is still really hard to make sense of it.
Audiance:
9-12 class children (very smart children/nerds), age 15-18.
Deliverables:
4 logos
Named programs
Periodic Table
Presentation slides
Stickers
Booklet ribbon bookmarks
I will be designing in Lithuanian language but I will keep an English description for this. So it would still be possible to mark. I will need to write the brief myself for this and than this brief will have two parts, olimpics is one of them than improving the organization as a brand the second task.
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