Wednesday, 10 April 2013

OUGD505. THE BRIEF DRAFT.

Title: ‘What is good - Personality Types’

The Brief: Produce a body of research that would be the basis for the practical response. Demonstrate an understanding on how branding works through a range of products and distribution. Find a link between personality types and a selling point and how it could work together as a solid concept.

Background considerations: You should consider working across a broad range of media and formats that are appropriate to your subject and your development as a graphic designer.  Your response should explore the relationship between the product, range and potential methods of distribution, whilst also analysing context, audience and tone of voice.

Target Audiance: Young creative people or young professionals

Tone of Voice: Inviting to participate and creating an interest

Deliverables: A range of products exploring different production methods. Promotional material. An A3 poster. A proposal website and online promotion.

Studio Deadline: 2013 May 13th


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